- Price: $99.00
What is your "point of difference"?
Why should clients choose you for their agent?
Why is it vital to identify and promote your USP (Unique Selling Proposition) to your marketplace?
Completing this module will give you this knowledge and show you how having a powerful clearly articulated USP will give you a competitive advantage over other agents in the marketplace.
This course can be completed as an individual course or within the Real Estate Mastery
1.1 Special challenges for new agents
1.2 The challenges for experienced agents
2.0 What is a U.S.P?
2.1 Examples of successful U.S.P.s
2.2 The relationship between your sales, your income and your U.S.P
3.0 The starting point
4.0 The changing world of real estate
5.0 Identifying a compelling U.S.P.
6.0 Drilling down to find a clear U.S.P
7.0 Writing your U.S.P
8.0 "Real Estate Mastery" U.S.P. (UNIQUE SELLING POINT)